The Server-Side Difference

  • First-party cookies are useful for the owner of the website that a user is choosing to visit. For example, Walmart’s product team if you visit walmart.com.
  • Second-party cookies are those set by common social media, advertising and search tools to claim credit for directing traffic to a website or encouraging a purchase. Users must visit these sites in order for them to set cookies.
  • Third-party cookies are useful for vendors that provide widespread advertising and analytical services. Companies and advertisers use these services to generate relevant advertisements when a user visits a certain website. Typically, users never visit these sites.

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